Taking a great rod series and making it even better, the Favorite Absolute Gen2 Casting Rods have been redesigned with updated components and built with IM 24-ton carbon blank materials to give anglers next-level performance at an unbeatable price point.
Redesigned and better than ever, the Favorite Balance Gen2 Casting Rods feature updated components and provide cutting edge performance to give anglers a rod that is unmatched by any other rod at their price point.
Covered in one of a kind cosmetics, the Favorite Big Sexy Casting Rods are built using a blend of advanced technologies and manufacturing techniques that give anglers the upper-hand on big bass.
Delivering an updated design and even better performance than the original, the Favorite Defender Gen2 Casting Rods feature new components and new raw materials that give anglers a top-shelf quality rod at a budget friendly price point.
Designed by Major League Fishing pro and flipping expert, Mark Daniels Jr., the Favorite Mark Daniels Jr. Hex Series Casting Rod is crafted with state of the art technologies and is precisely tuned for flipping big bass out of heavy cover.
Delivering the opportunity to experience the same action as the Pro’s, the Favorite Pro Series Casting Rods were developed with elite pro anglers and tested during their competitions to provide a series with exceptional sensitivity, durability, and action. Add the Favorite Pro Series Casting Rods to your arsenal, and fish like the pro’s!
One of the sickest rods on the market, the Favorite Sick Stick Casting Rods offer a blend of performance and quality materials that result in an outstanding dependability.
Built with an advanced versatility and unbeatable quality, the Favorite White Bird Casting Rods provide value and performance that anglers of all levels can appreciate.